Green TV launched its transmission last year in July. It is almost a year now. Since its inception, it has become a household name in our families. It has garnered a name and place in our drama and entertainmentindustry that can be called unprecedented, particularly in recent years. Managed by Al Kamal Media under the visionary leadership of CEO Fasih ur Rehman, Green TV has quickly become a symbol of innovation and quality in Pakistani television.
Green TV has given entertainment a new meaning. Earlier, marital and in-laws problems, victimization of women, love triangles, and other similar topics have been repeatedly produced in the name of entertainment. And our audience, especially women, had become quite addicted to these stories. In the same circumstances, a new name was heard: Green Entertainment. When we saw the work, we realized its content and stories were new and different.
An entire paradigm shift in the entertainment sector:
Green TV dramas offer variety and quality of entertainment. With its groundbreaking content, Green has emerged as a new sensation. The taste of entertainment was long lost due to the sameness of stories. The variety and freshness of 22 Qadam, Pagal Khana, Nauroz, Kabli Pulao, Jeevan Nagar and Jindo brought that lost taste back. These stories are very much there, the only need is to explore and bring them to life.
A new entry while the OTT is on the rise:
A chunk of viewers was shifting from the routine sagas of Pakistani dramas with the rise and popularity of OTT platforms like Netflix, Prime Video and Zee5. With that shift, People wanted to see new and different things and they found their desired entertainment on OTT. The emergence of Green brought the viewers of Pakistani dramas back to our very own stories.
Redefining the Art of Storytelling:
Storytelling can be described as one of the most creative and technical in the artforms. With Nauroz, Jindo, Kabli Pulao, and Jeevan Nagar, we can see a different perspective of life that can unfold a whole new world.
That is the difference between Green TV content and repeated stories on other channels.
A new face of hero:
When we talk about the hero of a film or drama, the image of a handsome and charming man comes to mind usually. However, Green TV changed this thing also. We saw a 50+ man as a hero in Kabli Pulao. Likewise, in Jeevan Nagar also, Sohail Ahmed’s character is not a young man. These stories have changed the concept of a hero or protagonist altogether. It made us realize that anyone can be a hero in his/her life journey at any age and have the same charm as a normal hero.
Top trending Dramas with non-typical stories:
- 22 Qadam
- Kabli Pulao (Made headlines in India and was released there too)
- Jeevan Nagar
- Nauroz
- Gentleman
- Akhara
Top Performances:
- Sabeena Farooq & Ehteshamuddin (Kabli Pulao)
- Mawra Hocane (Nauroz )
- Sohail Ahmed (Jeevan Nagar)
- Ahmed Ali Akbar (Idiot)
- Feroze Khan (Akhara)
- Saba Qamar (Tumhare Husn Ke Naam, Pagal Khana)
- Humaima Malick (Jindo)
- Yumna Zaidi & Humayun Saeed (Gentleman)
- Hareem Farooq and Wahaj Ali (22 Qadam)
Record-Making Drama for Green TV:
Kabli Pulao:
First Green TV drama to hit 50M Views (Currently 92M)
Kabli Pulao’s OST ‘Ankhain’ became an overnight hit
22 Qadam:
First Green TV drama to hit 100M Views
The most trending drama so far on Twitter
Akhara:
Fastest Green TV drama to hit 100M Views
Most watched drama so far 260M Views
Gentleman:
The first drama to hit the TRPs of more than 5 and 6
OST became fastest to hit 10M Views on YouTube in 2024
Is any improvement needed?
The room for improvement is always there. So do the Green TV dramas need improvement like the story of Pagal Khana is loose and clueless in a few starting episodes. Things can be even better with the plots and tales knitted more tightly.
Final words:
Green has garnered a place among giants like Geo, Hum, and ARY with high-quality content. This has set the bar very high for others. The rest of the TV channels must work better as people shift toward quality over TRPs. Now quality is the major criterion. Only the one will stay in the competition who maintains the standard and Green Entertainment TV is surely going to be right among the table toppers in near future.
