In recent years, Pakistani animation has made significant strides, with films like Allahyar and the Legend of Markhor (2018) and The Donkey King (2018) emerging as major successes on the global box office stage. These films have not only marked milestones in the Pakistani film industry but have also introduced global audiences to engaging stories rooted in Pakistan’s culture, while tackling universal themes like wildlife conservation and leadership
Allahyar and the Legend of Markhor (2018)
A Beautiful Story of Wildlife Conservation and Adventure
Released on February 2, 2018, Allahyar and the Legend of Markhor is an animated adventure film that highlights the importance of wildlife conservation. The story follows Allahyar, a young boy on a mission to protect the endangered markhor, Pakistan’s national animal, from poachers. Alongside his animal friends, including Mehru the snow leopard and Mani the bird, Allahyar learns the critical importance of preserving nature and wildlife.
Box Office Success:
Pakistan: $320,000
China: $110,000
Worldwide Total: $430,000+
The film’s success in China, in particular, stands out. Its themes of wildlife conservation and the focus on the markhor connected deeply with Chinese audiences, marking a breakthrough for Pakistani animation in one of the world’s largest film markets.
The Donkey King (2018)
A Humorous Tale of an Underdog Becoming King
Released on October 13, 2018, The Donkey King is a delightful animated comedy directed by Aziz Jindani. The story revolves around Mango, a humble donkey who unexpectedly rises to become the king of his kingdom. It mixes humor with a sharp social commentary on political power, leadership, and self-discovery.
Box Office Success:
Pakistan: $1.4 million
China: $810,000
Russia: $21,462
South Korea: $48,368
Turkey: $83,099
Ukraine: $34,406
Worldwide Total: $2.4 million+
Notably, The Donkey King found strong support in China, where it earned an impressive $810,000. The film’s humor and political satire resonated with audiences beyond Pakistan, earning recognition in countries like Russia, South Korea, and Turkey. Its worldwide earnings crossed $2.4 million, cementing its place as an international success.
Worldwide Digital Reach and Streaming Success:
Both films found a new lease on life on global streaming platforms such as Amazon Prime Video, making them accessible to international audiences beyond their theatrical runs. The Donkey King was made available in multiple languages, including English, broadening its appeal. Similarly, Allahyar and the Legend of Markhor reached international markets, spreading messages of environmentalism and biodiversity to viewers across the globe.
The Growing Influence of Pakistani Animation on the Global Stage:
The success of Allahyar and the Legend of Markhor and The Donkey King reflects a significant shift in the global recognition of Pakistani animation. These films have proven that Pakistan’s animation industry is capable of producing stories with universal appeal. They connect with audiences in diverse markets, from China to Turkey, with themes that resonate on a global scale.
The success of these films highlights a key takeaway for the industry: Pakistani animation is gaining momentum and can compete in global markets. Themes like wildlife conservation and political satire are not only relevant but also have the power to engage viewers worldwide.
Conclusion: A Bright Future for Pakistani Animation
With impressive box office earnings in China, Russia, and beyond, along with increasing popularity on digital platforms, the future of Pakistani animation looks brighter than ever. The global success of Allahyar and the Legend of Markhor and The Donkey King has set a powerful precedent for future animated projects from Pakistan. As the industry continues to grow, we can expect more animated films that combine rich cultural storytelling with universal appeal, opening doors for even more international success.